Don’t miss this opportunity to talk AdTech with industry insiders and discover exciting prospects for investment and collaboration.
Tuesday March 29, 2016 from 5:30PM to 8:30PM
Davis & Gilbert LLP
1740 Broadway, New York, NY 10019
5:30 – 6:15 p.m.- Cocktail and networking reception
6:15 – 6:25 p.m.- Introduction, Richard S. Eisert, Digital Media, Technology & Privacy Partner, Davis & Gilbert LLP
6:25 – 6:55 p.m.- Keynote Presentation: Pete Kim, CEO & Co-founder of MightyHive
7:00- 7:45 p.m.
Gilad Amitai, COO, Ubimo
Jeremy Ozen, Co-Founder, Vistar Media
Dorin Rosenshine, Founder & CEO, Outleads
7:45 – 8:30 p.m.- Networking
An influential figure in advertising technology, Pete Kim has worked with the world’s largest advertisers on improving marketing strategies across every industry vertical. He developed Yahoo!’s current program for dynamic retargeting and led Global Business Development and strategic initiatives for Google’s adtech platforms before founding MightyHive, one of the fastest growing buyers of advanced advertising in the world. Pete earned his undergraduate degree in Biomechanical Engineering at the University of California, Berkeley and his MBA from the Wharton School of the University of Pennsylvania. In addition to his professional duties at MightyHive, he serves on the board of the Center for Investigative Reporting.
Ubimo is a leading mobile programmatic platform, designed for the ever changing context of consumers on the go. Ubimo’s self-service offering leverages mobile-centric data such as places, weather and local events, together with 1st party data, to build a true understanding of real time moments. With Ubimo, brands can now connect with their audience’s real world experience, delivering relevant messages where and when they’re most effective.
Vistar Media is an advertising platform that enables brands to reach consumers based on their behavior in the physical world. We work with enormous data sets that help us understand where consumers go throughout the day. Through our geospatial technology, we are able to not only gain valuable insights from this data but also, act on these insights by reaching on-the-go consumers through mobile and out-of-home advertising.
Outleads‘ patented technology enables real-time, automated retargeting with online advertising based on offline activity, including phone calls, in-person meetings, as well as chat, text messages, and e-mail communications. We push data from CRMs, call centers, marketing automation, e-mail marketing, and similar software to Google Analytics so advertisers can leverage it in AdWords. For example, advertisers can retarget with ads callers that didn’t convert; subscribers that were sent an e-mail campaign but didn’t open it; leads that are assigned a “hot” score; etc.
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